The answer to an age-old question in advertising used to be simple. Got milk? Yes, America answered. But that is not our new reality. The question remains the same. The answer now? What kind of milk?
Milk is no longer… [read]
We all know when a food is labeled organic it is supposed to meet specifically defined criteria. But did you know that when the term “healthy” is used on a label it is supposed to meet specific FDA criteria?
In the last few days I have read two articles with snide comments about labeling. One was an article slamming a popcorn company for their non-GMO label, the other criticized companies for putting gluten-free labels on foods that never had… [read]
As society moves towards healthier food options, there is one group of people getting left in the dust: the companies who aren’t supplying foods based on natural ingredients.
As a result, many companies are looking for creative ways to make… [read]
(DrFrankLipman – Frank Lipman) Not long ago, a seemingly radical idea arrived at the grocery store – the mandatory nutrition information label. Designed to help consumers get a clearer picture of what exactly was in their food, the idea essentially… [read]